The organisers of Bespoked ask, “Do you know who made your bicycle?” and it’s a good point. In years gone by we all knew who made our racing bikes; chances are you’d met him beforehand for a fitting. The rise of big brand, mass produced aluminium and then carbon frames changed that, but now cycling fashion has gone full circle and once again the small bespoke frame builders are in the ascendancy – and their bicycles are far more exciting than anything that has gone before…
The Bespoked exhibition at the London ‘Olympic’ velodrome was designed to be a celebration of those modern, handmade bicycles, giving potential buyers a chance to meet the people that could make their bicycle dreams come true; and it was not just UK builders, as visitors were treated to international talent from around the world.
Of course it’s just as important that those builders, makers and designers have the opportunity to promote their work and highlight their skills to the bicycle buying public. As such whilst the show was initially conceived to promote frame builders producing one off custom frames, Bespoked has become a platform for all the independent and small scale producers of everything bicycle to meet up and swap ideas, building a community of those who share passion for the craft that makes these beautiful bicycles… Read More >
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